From the vineyard block to the export dock — AI for every part of the wine business.
Courtier is a vendor-neutral AI layer that sits on top of the systems a winery, distributor or exporter already runs — InnoVint, vintrace, Xero, Tock, Commerce7 — and adds intelligence across the whole value chain: grow, make, move, sell, experience, comply, run. Everything below is live and clickable.
The vendor-neutral AI layer
Most wine software is a system of record — it stores what happened. The opportunity is the intelligence layer on top: reading that data, drafting the reply, flagging the risk, doing the maths. Because it layers on rather than replacing anything, the same modules work for a boutique estate, a distributor, or an exporter — and for their friends and competitors across the industry.
Grow
Vineyard & viticultureSatellite + ML yield-estimation desk
● LivePer-block tonnage forecast from satellite NDVI + history, with a confidence band — feeds allocation planning.
Disease detection & spray-timing alerts
RoadmapDisease-risk model + spray-diary overlay → plain-language spray alerts; fewer wasted sprays.
Ripeness & harvest-timing forecast
RoadmapBrix/TA samples + weather → ripeness curve, pick window and pick sequence vs crew and tank space.
Make
Winemaking, cellar & labAI cellar capture layer
● LiveSpeak/type what you did → structured work order into any system of record, plus plain-language Q&A.
Audit-ready batch record & vintage debrief
● LiveOne-click traceability dossier from fruit to dispatch, plus an end-of-vintage debrief.
Stuck-ferment early-warning model
RoadmapLearns each winery's normal ferment curves and flags tanks drifting toward a stall before it happens.
Dry-goods MRP-lite
RoadmapTime-phased, lead-time-aware procurement so a bottling run never stalls waiting on glass or closures.
Move
Logistics & export opsShipping-document automation
● LiveOrder → commercial invoice, packing list, certificate of origin and B/L instructions, validated vs stock.
Container & pallet load optimiser
● LiveBreakage-safe load plan: cases/pallet, pallets/container, fill % and payload check.
“Where's my wine” ocean visibility
RoadmapOne live view of every consignment with AI ETAs and a heads-up email before the carrier admits a delay.
Thermal-risk route advisor
RoadmapReefer vs insulated-liner vs dry, by route and month, with a cost/quality trade-off and rationale.
Sell
Trade, distribution & demandAI trade order desk
● LiveParse inbound enquiry → match SKUs → check stock/allocation/pricing → confidence-gated draft reply.
Pitch-pack generator & price benchmarking
● LivePer-account sell sheet with accolades, price-position vs market and a suggested listing.
Account-targeting & whitespace radar
RoadmapWhich accounts should carry which SKUs, and which have gone quiet — a prioritised call list.
Depletion & sell-through cockpit
RoadmapTies distributor depletion to reorder timing and sample spend — wholesale's blind spot.
Experience
DTC, cellar door & eventsMultilingual inbound-tourist concierge
● LiveAnswers visitors in their language, recommends an experience and proposes a deposit-backed booking.
Cellar-door & restaurant booking desk
RoadmapWatches every inbound channel, checks live availability and books or drafts a reply in seconds.
Event & wedding enquiry-to-proposal
RoadmapBrief → calendar check → branded, costed proposal for one-click staff send.
DTC suite: club billing, QR sommelier, reviews
RoadmapThe full DTC lifecycle — club selection/billing, scan-the-label sommelier, reputation monitoring.
Comply
Food safety, recall & exportExport-compliance desk
● LivePer-market cited checklists, “ask the regulations” Q&A and label pre-check over the real public regs.
Recall-readiness & traceability agent
● LiveThe mandatory annual mock recall in one click — forward/backward trace, completeness % and gap list.
HACCP / food-safety + spray-diary suite
RoadmapWine-specialised food-safety plan builder mapped to FSANZ + WSMP, with voice/photo spray-diary capture.
Sustainability & provenance evidence desk
RoadmapSWNZ/Toitū/BioGro evidence and buyer ESG/footprint packs from the cited-evidence pattern.
Run
Finance, costing & ops brainAI cost-per-bottle copilot
● LiveDefensible cost-per-bottle per SKU and margin by channel — flags what stops paying through distribution.
Winery operations brain
● LiveA private, cited copilot over the winery's own SOPs, notes, manuals and contracts.
Seasonal cashflow forecasting copilot
Roadmap12–24 month cash position over the vintage calendar — the grape-to-cash gap, with scenario Q&A.
Vintage-aware rostering & H&S agent
RoadmapForecasts pruning/harvest peaks, builds credentialed rosters, and a multilingual field safety agent.
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27 components mapped across the value chain; 12 built as working demos here. The rest are on the roadmap — same vendor-neutral pattern. Prototype by EmerTech · all data simulated.